About The Kindness Offensive

We are The Kindness Offensive (or TKO for short). We are proud to be the world’s largest creators of Random Acts of Kindness. What started as a kitchen table conversation has now grown into a very large group responsible for accomplishing some truly extraordinary things in the name of Kindness.

Have fun, be kind and inspire as many
people as possible to do the same

Read more about The Kindness Offensive

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THE KINDNESS OFFENSIVE in action
Supporters

The Kindness Offensive is only able to do what we do thanks to the many kind supporters we have; we are very grateful to them all.

In this space it would be nearly impossible to list the phenomenal number of companies, corporations, grant-bodies and groups, along with the names of all the individuals who have supported what we do and have done; so here you will find just a fraction of those that have supported The Kindness Offensive since 2008.

  • "XL Catlin are very happy to be working with The Kindness Offensive."

    Vanya Harris XL Catlin Head of Social Responsibility

  • "We are very impressed with The Kindness Offensive, they are a joy to work with and we would recommend them to anyone with an empty property."

    Barrington WilksSenior Project Manager

  • "From the first moment we met The Kindness Offensive we were impressed by their mission… Working with them over several years has been everything we could have hoped for."

    Foye PascoeHasbro General Manager UK

  • "I’m very happy, very proud and very excited by what’s going between with L & Q Kindness Offensive I would highly recommend them to anyone with an empty property."

    Cay NlewedimL&Q Commercial Property Manager

  • "The Kindness Offensive really strikes a cord with us as Random Acts of Kindness is something we so anyway, so it was great to meet a group them on such a large scale."

    Hilary Jones Lush, Ethical Director

  • "The Kindness Offensive are good guys doing a great project."

    Sam Thornley Sales and Marketing Assistant

  • "It’s great working with The Kindness offensive, we love playing our part being a small cog in a big wheel of what they do."

    Martin Detheridgh & Tim BarringtonDirectors

  • "When we first heard about The Kindness Offensive we got really excited and immediately thought ‘what can we do to help."

    Sally Bailey CEO

  • "Euro Food Brands has proudly supported The Kindness Offensive over the past years for their great charity activities and will continue to do so in the future."

    Gianluca Simeone CEO

  • "It was a great experience and incredibly exciting to be involved with the group, who is dedicated to bringing small and huge acts of kindness to everyone."

    Ali SmithFOTW Project Co-ordinator

  • "We are very proud to be involved with The Kindness Offensive. We fully support everything the organisation represents and are happy to be a part of it."

    Ben JohnsMarketing Executive

  • "It’s been great supporting The Kindness Offensive over the years."

    David ManningGroup Internal Communications Manager / Press & PR

  • "We have loved supporting The Kindness Offensive over the years and look forward to more in the future."

    Phil Taylor Head Lighting Technician

  • "Working with The Kindness Offensive has been fantastic."

    Carla SpoortsHead of Processes, Organisation

  • "The Kindness Offensive are a great organisation that mirror our own ethos of delivering the extraordinary."

    Tom ParkerMarketing Manager

Beneficiaries

TKO beneficiaries include small and large groups, charities and of course hundreds of thousands of individuals
hailing from every conceivable walk of life.

  • "RAPt’s family work has benefitted hugely from from The Kindness Offensive both on an emotionally and financially level."

    Rebecca MistryRAPt Family Work Coordinator

  • "Thank you to the Kindness Offensive."

    The Play TeamRoyal London Hospital

  • "THE KINDNESS OFFENSIVE is unrivalled and highly inspirational; FOOD FOR ALL feel very privileged to have had their support over many years."

    Jennie MatthiasRegional Manager

  • "The Kindness Offensive is a fantastic project; sharing the gift of kindness, what more could you ask."

    Diane Henderson Salvation Army Major

  • "We appreciate the Kindness Offensive who have brought great joy to the children on our wards."

    Abbi SpurdleRoyal Free London Play Specialist

  • "Thanks to The Kindness Offensive we have been able to hold our free English sessions and events, helping refugees and migrants to learn English and celebrate our diverse community."

    Joanna Bevan Speak Street Founder

  • "The Kindness Offensive team have been wonderful supporters of First Step. We thank them all for their tireless work and valued contribution."

    Carla SpoortsHead of Processes, Organisation

  • "The Kindness Offensive are great supporters of User Voice, we are so grateful to them for all they do."

    Daniel Hutt Chief Operating Officer

  • "The Kindness Offensive’s amazing work is supporting charities to help thousands of our vulnerable service users in need!  I was so impressed and inspired by all their volunteers."

    Ember HibbertYoung Refugee Service Manager

  • "We were astounded by the spirit of TKO, kindness is the essence of everything they do. On behalf of our service users, THANK YOU."

    Ngozi Fulani Independent Domestic Violence Advisor (IDVA)

  • "The Kindness Offensive is an inspiration to us all - THANK YOU to them for their amazingly generosity towards the vulnerable families we support."

    Tamar GlynSenior Coordinator Harrow

  • "The Kindness Offensive immediate and generous response to our call for help from them galvanised us into action. Looking at our lovely labelled up boxes from TKO gave us renewed heart."

    Sally Dent Founder

  • "We are very grateful to the Kindness Offensive for their contribution of products to our cause."

    Suzanna den DulkSenior Events Manager

  • "TKO greatly enhances our work. TKO volunteers are very friendly, relaxed and helpful when they work with us."

    Andrea SinclairAGE UK: Arts, crafts & Media Tutor

  • "The Whitefield Academy Trust is very grateful to The Kindness Offensive. This is a great example of support from the community to young people with SEN"

    Laura PeasePrincipal

  • "Thank you to The Kindness Offensive. Everyone at TKO is so chatty and friendly which is so refreshing and welcoming! TKO has been superb in helping the spinal cord injury community, and that’s the keyword, community."

    Lauren TheodosiCommunity Fundraising Officer

  • "Laughter and Kindness go hand in hand. The Kindness Offensive provides us with the perfect space for our free laughter club."

    Odette KurlandFounder & Instructor

  • "The generous support we’ve received from The Kindness Offensive has been invaluable in helping us do our work across London."

    Owen DuffManager

The Works Kindness Offensive project partners with landlords to turn empty buildings (that are often awaiting planning permission or tenants); into positive spaces for communities. The Works programme has flourished in extremely large and small spaces, sometimes for weeks while some Works projects have run for several years.

With clear financial and ethical advantages to landlords and communities a wide variety of projects have been made possible through The Works, including free libraries, community centres and business incubation initiatives, which have helped dozens of fledgling enterprises find their feet.

Please take a look below to view just a fraction of those involved with The Works.

  • "London & Quadrant are so proud to be working with The Kindness Offensive."

    Cay Nlewedim: Commercial Property Manager

    View WebsiteView Video
  • "I really enjoy working with The Kindness Offensive, they're a lovely bunch of people."

    Mark Wells: Senior Project Manager

    View WebsiteView Video
  • "We are most grateful to The Kindness Offensive Works project for their generous support of our project."

    Keith Harwood: CEO - Crime Reduction Manager

    View Website
  • “The Works Kindness Offensive is the “Life blood of my start-up business” as it provides us with all-inclusive work space, advice, technical and financial support.”

    Danny Sekibo: CEO

    View WebsiteView Video
  • "The Works Kindness Offensive has inspired WEPT and makes what we do possible."

    Vanessa M'Boge: CEO

    View Website
  • "The Works Kindness Offensive has always given us incredible and priceless support, enabling us to grow what we do."

    Vanessa M'Boge: CEO

    View WebsiteView Video
  • "The Kindness Offensive has given our family run company, Ann Pryer Jewellery, a chance to grow, offering us unheard of levels of support and instilling within us the belief that we can succeed."

    Jamie Balbontin-Fisher: CEO

    View Website
  • "Thanks to the help of The Works Kindness Offensive support we have been able to grow and develop our business gaining exposure and contacts and ultimately more success."

    Simon Lipson: Owner

  • "The kindness Offensive has provided space, support and business development advice to help grow our business, enabling us to engage clients and deliver training. I am grateful to them."

    Diana Simpson: CEO

    View Website
  • "The Kindness Offensive have underpinned Global Educ8tions community learning activities, without the core support from TKO we would not of been able to grow as an organisation."

    Vonley Joseph: CEO

    View Website
The Kinder Bus

Kinder became the pride of the Kindness Offensive fleet when it was won in a competition run by the White Stuff clothing label, who were searching for the group who could do the most good with it. Kinder is a classic 1965 RCL Route Master, which has been recognised as both the most colourful and greenest Route Master on earth! It is called Kinder, because it is. While other busses charge people to ride, Kinder spends it’s time providing free rides and giving out free gifts.

Kinder is regularly featured on TV and in the papers, and during it’s time with TKO is has been at the centre of several world record-breaking Acts of Random Kindness; in addition to regularly hosting parties, transporting worthy groups to a wide range of fun destinations, attending school fairs, fun days and other socially conscious events (it even took part in Russell Brand’s Trew Era Café opening).

In The Press

We are grateful to the journalists who have contributed to making this area of the website as amazing as it is.

VIEW THE KINDNESS OFFENSIVE IN THE PRESS
TV
  • BBC News

    BBC News: Catlin Kindness Offensive breaking toy giveaway record

    Watch
  • Chanel 5 news

    UK Kindness News

    Watch
  • London Live

    Live TV coverage of The Speak Street Kindness Offensive

    Watch
  • LONDON LIVE NEWS

    Kindness Offensive's London Live TARDIS News item

    Watch
  • BBC News

    Kindness Offensive BBC News Christmas news item 2013

    Watch
  • Associated Press

    Free books on offer at new shop

    Watch
  • London Today

    A hundred volunteers & ONE dog

    Watch
  • BBC News

    Kindness earns GOLD MEDALS BBC News report

    Watch
  • ODN

    An act of kindness

    Watch
  • RTL2 News

    Offensive der Freundlichkeit

    Watch
  • London Live

    Kindness Offensive London Live News Broadcast

    Watch
  • BBC NEWS

    Kindness Offensive Begins NEWS ITEM

    Watch
  • MEGALOPOLIS LONDON

    London's alternative attractions

    Watch
  • ARTE+7

    Kindness Offensive on European TV

    Watch
  • LONDON LIVE NEWS

    Kindness Offensive London Live News Broadcast

    Watch
  • EUROMAXX

    This TV item has been aired across Europe seven times, (so far), and seen by over ten million people. You can watch it here in English, French and German

    Watch
Radio
  • LBC 97.3FM

    Kindness Offensive founder on the radio

    Listen
  • BBC London Breakfast Show

    Kindness Offensive: BBC London Breakfast Show with Penny & Paul

    Listen
  • BBC Radio London

    Kindness Offensive BBC Radio London ~ November 2014

    Listen
  • Colourful FM

    Rob on the radio

    Listen
  • BBC Radio

    Harriet Scott & Chris Rogers interview David Goodfellow of The Kindness Offnensive

    Listen
  • Total Rock

    Total Rock Radio Kindness Offensive interview

    Listen
  • BBC Radio

    The Kindness Offensive on BBC Radio

    Listen
  • BBC Radio

    BBC Radio Sunny & Shay talk Kindness

    Listen
  • BBC Radio

    BBC Radio Sunny & Shay

    Listen
  • BBC Radio Scotland

    BBC Radio Scotland talk's Kindness

    Listen
  • BBC London Radio

    Kindness Offensive BBC London Radio

    Listen
  • Rock Radio 106.1

    Kindness Offensive on Rock Radio 106.1

    Listen
  • Smooth FM

    Smooth FM: Everyday Kindness Awards report

    Listen
  • LBC 97.3FM

    Kindness Offensive on LBC 97.3FM

    Listen
  • BBC Scotland

    Kindness Offensive on BBC Scotland

    Listen
  • LBC 97.3FM - 1 of 2

    Kindness Offensive on LBC 97.3FM - 1 of 2

    Listen
  • City Talk 105.9FM

    Kindness Offensive - City Talk 105.9FM

    Listen
  • LONDON 94.9FM

    BBC LONDON 94.9FM talk kindness PART 1

    Listen
  • Talk Radio Europe

    Hannah Murray interviews Joanna Bevan & D, Goodfellow

    Listen
  • BBC Radio

    The Kindness Offensive perform live Random Acts of Kindness live on BBC Radio.

    Listen
  • BBC 6 Music

    George Lamb interview's David Goodfellow and a silent James Hunter on BBC Radio 6

    Listen
  • BBC London Radio

    The Kindness Offensive gather around the phone as David Goodfellow gets interviewed by Phil Gale

    Listen
  • BBC Radio Scotland

    TKO & Professor Carey Cooper are interviewed about German 'Robin Hood Banker' who transferred money from wealthy accounts to poorer ones.

    Listen
  • BBC Radio Guernsey

    Jim Cathcart Show interview David from TKO on BBC Radio Guernsey

    Listen
  • LBC 97.3fm

    David Goodfellow interviewed by Jeni Barnet on LBC about TKO's 2010 Pancake Day event

    Listen
  • Dubai Eye 103.8FM

    Kindness Offensive on Dubai Eye 103.8FM... how did it happen?

    Listen
  • BBC London Radio

    The Kindness Offensive on BBC London Radio talking Kindness!

    Listen
  • The Breakfast Show

    A segment from The Breakfast Show recorded November 7th 2016

    Listen
  • Jazz FM

    Jazz FM talking charity with The Kindness Offensive

    Listen
Online
  • “TKO are phone whisperers. Meaning they call people up, ask them to make a donation to a project and, more often than not, they get what they’ve asked for.”

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  • “The Kindness Offensive (TKO) is a group based in London known for orchestrating large-scale random acts of kindness”

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  • “The shop has been set up by The Kindness Offensive (TKO) which performs "random acts of kindness".David Goodfellow from TKO said: "We're trying to put the books back into people's hands.”

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  • “The Kindness Project on Camden Road, Islington has 100,000 books given by publishers and others diverted from landfill for people to take.”

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  • “The Kindness Offensive is a do-good organisation set up by three plucky Londoners in 2008. Their aim is to perform acts of kindness in order to inspire more people to do even more kind acts.”

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  • “We inflated helium balloons and gave them out to children in Victoria Park in Bath. It was so lovely to see how much fun the children were having with the balloons and we had a blast too.”

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  • “A chance meeting with this legendary blagger put Londoner David Goodfellow on to a new path. Goodfellow was fascinated, and asked the Phone Whisperer to teach him the craft.”

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  • “TKO are a record breaking organisation, who work tirelessly, for free, to help others. Life is a team sport and kindness and generosity is a key part of being a part of any good and effective team.”

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  • “Come and help yourself to some free books to build your home library or add to your children's storybook collection! A lot of the books will not be ordered or categorised but every book in the shop is free of charge to take away!”

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  • “Today we’re speaking with Joanna Bevan of The Kindness Offensive, who along with her fellow volunteers, is on a mission to have fun, be kind and inspire as many people as possible to do the same.”

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  • “Charity volunteers who converted a Sixties Routemaster to run on vegetable oil called on others to follow their example today.”

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Grants & Awards

POINTS OF LIGHT AWARD

THE TOY TRUST

THE MORRISONS FOUNDATION

CRIPLEGATE FOUNDATION

HAPPY LIST

THE MORRIS TRUST

PEOPLE’S POSTCODE TRUST

THE BIG LOTTERY FUND

PEOPLE’S POSTCODE TRUST

People’s Postcode Trust is a grant-giving charity funded entirely by players of People’s Postcode Lottery.

HAPPY LIST

TKO is the only group to have ever had four members honoured with places on the Independent on Sundays prestigious Happy List.

THE MORRISONS FOUNDATION

The Morrisons Foundation helped TKO to create some very unusual gardening projects. The Morrisons Foundation has been set up to make a positive difference to people living in England, Scotland and Wales.

THE TOY TRUST

Founded by the BTHA, the Toy Trust is the industry’s charity. It exists to raise money predominantly from the toy industry, its suppliers and friends; and distribute the money raised to charities helping disadvantaged and disabled children within the UK and abroad.

THE MORRISONS TRUST

The Morris Trust helped to fund The Kindness Offensive’s green aims.The Kindness Offensive is very grateful to The Morris Charitable Trust for providing the funds needed for our vegetable oil engine conversion to The Kinder Bus (The Kindness Offensive’s very own classic 1965 Routemaster). Thanks to The Morris Trust Kinder is not only one of the kindest Buses in the world, it is also now one of the greenest!

CRIPLEGATE FOUNDATION

Islington Council’s Community Chest (administered by the Criplegate Foundation) provides to organisations that work with Islington residents.

POINTS OF LIGHT AWARD

10 Downing St awarded TKO this honour for a world record breaking toy giveaway.

THE BIG LOTTERY FUND

TKO’s Celebrate Neighbours Day was made possible by The Big Lottery Fund!